O’Neill, the original California surf, snow and lifestyle brand, was founded in 1952 when a young man named Jack O’Neill took his unstoppable passion for surfing and used it to battle Mother Nature by inventing the wetsuit. He “just wanted to surf longer”. Jack’s initial vision of producing functional and innovative board riding products continues to lie at the core of everything the company does. Even today, our collection of casual, swim and beach wear is inspired by our love for the ocean. Our swim and active collection have a unique fit, technical features and hybrid fabrics that allow you to easily move from the beach to the city and anywhere in between.
Our O’Neill Blue collection is a movement towards environmental responsibility. We are committed to blue through the use of sustainable materials that protect our oceans. Join our ocean mission.